14 11, 2017

A Handy Dandy Networking Checklist 

By | 2017-11-14T12:38:42+00:00 November 14th, 2017|Social Media & Networking|

I’ve written a lot about networking, enough for an eBook (It’s on the list) here’s an example, Everything You Ever Wanted to Know About Networking. But what I want to share today is something simple, useful, and readily available—a networking checklist to prepare you for your next networking opportunity—what to bring and what to do. [...]

12 10, 2017

My Top 4 Social Media Marketing Mistakes  

By | 2017-10-12T09:58:53+00:00 October 12th, 2017|Social Media & Networking|

I wanted to title this post, “4 Social Media Marketing Mistakes I’ve Made That You Can Avoid!” or “4 Social Media Marketing Mistakes I’ve Made and You Can Too!” But both titles are too long. Regardless of the title, my hope for this post is to help you avoid at least one of the SMM [...]

4 10, 2017

You Don’t Have to Jump on Every New Social Media Network Bandwagon

By | 2017-10-04T09:50:19+00:00 October 4th, 2017|Social Media & Networking|

There will always be the next big thing, the new social media network. Existing networks will continue to change, and people will alter how they use networks. With each new offering and change, whether it’s a new network, new applications for an existing network, or usage, there will be a buzz among marketers about how [...]

13 09, 2017

How to Manage a Group Post

By | 2017-09-13T09:20:41+00:00 September 13th, 2017|Social Media & Networking|

Since 2010 I’ve published an annual Holiday Wishes post in December. Hundreds of people have participated. Folks have shared heartfelt wishes, humor, and engaging stories. First and foremost it’s a labor of love, but it’s also a way to stay connected with friends and followers. Reach out to your friends and followers Every year, when [...]

1 09, 2017

Should we Accept a Twitter that’s all about Promotion?

By | 2017-09-01T09:29:21+00:00 September 1st, 2017|Social Media & Networking|

One morning my good friend Kevin Mullett (two L’s two T’s) tweeted, “Searching posts to engage w/on Twitter: Promotion, overused quote, promotion, big bucket of nooope, animated gif...” I replied with, "Good morning what do you want to discuss?" I wondered aloud if we posted the hashtag #ChatChat if we could start a conversation on [...]

31 08, 2017

Always Be Networking Always be Helping—Help Networking  

By | 2017-08-31T09:46:58+00:00 August 31st, 2017|Social Media & Networking|

There was a saying when I was learning sales, always be closing. The way I was taught the ABC’s of selling didn’t make sense to me.  When I was always closing, I wasn’t listening, learning, and helping clients solve problems. I made a lot of sales, because I was overbearing and pushy. Because I didn’t [...]

24 08, 2017

How to Put the Human in Your Social Media Marketing Plan

By | 2017-08-24T09:05:39+00:00 August 24th, 2017|Social Media & Networking|

I’m not the first to say this, but people don’t buy from corporations; people buy from people. It’s not B2C (Business to Consumer) or B2B (Business to Business) it’s P2P (People to People). Sharing a human voice may be more important for social media marketing than any other type of marketing or advertising. Social networks [...]

28 07, 2017

What Networking Events Should You Attend and Avoid?

By | 2017-07-31T10:51:51+00:00 July 28th, 2017|Social Media & Networking|

I’ve made fruitful and lasting connections at networking events, and I’ve sat through awful presentations looking for an emergency exit. I was introduced to a customer which became a multi-million dollar contract at an event, and I’ve waded through bore after bore attempting to sell me their latest greatest. So, how do you know which [...]