Creating a Networking One-Pager

I attended a brainstorming event last week. A dozen of us attended the session including my friend Robby Slaughter . The way it works is we go around the table, and each participant can share a need (or not) to which the group will offer advice, make connections, or share tools. When it was Robby’s turn, he handed us all a one-pager titled Business Improvement Plan. The sheet outlined areas that the group could help his company, AccelaWork. It was brilliant. The print piece listed on one page the areas where his business could use the most help. Driving home I thought about how others might use Robby’s idea. How creating a networking one-pager might help others.

Networking Events and More

I wondered why anyone couldn’t use this same format for networking events and more. Here are a few ideas.

Job Search

Create a one-pager for your job search. Unlike a full-blown resume, keep it to the point. List what you’re looking for, previous experience, skills, and accreditations. And limit each of those to two or three. Ask for introductions to people who might be able to help get your foot in the door.

Marketing

Once again think short and sweet. Explain your product in 140 characters or less. Describe your target audience, and share the problems you solve. When you distribute the sheet, ask those who receive it if they know of anyone you could help with your offering.

Vendor Supplier Search

If you’re looking for a new provider make note of what you need, and if it’s to replace a vendor explain why you want to replace them (there’s no need to call out the vendor by name it only makes you look small). Be specific yet follow the KISS method keep it short.

Investors

Are you searching for backers? If so what do you need, sponsors, in-kind partnerships, or? Are you a nonprofit and need donors? If so, make a list of what you need and then bring it to the event.

Job Candidates

Create a one-page job description describing the employee you’re looking for. List the top responsibility, experience, and skills required, and share a brief insight into the company culture.

Volunteers

What roles to do you need filled? Who are you looking for and when do you need them?

Creating a Networking One-Pager for Your Needs 

The ideas listed above are incomplete, and they might not fit your needs. I didn’t expect them to. What I hope is that the list spurs your creativity and helps you begin the process of making a one-pager for your needs. So, let me ask you if we met at a networking event what would you tell me was your most urgent need? Would creating a networking one-pager be the smart way to share your needs?

 

By |2018-05-10T11:19:00+00:00May 10th, 2018|Social Media & Networking|

About the Author:

Randy Clark is the Director of Communications at TKO Graphix, where he regularly blogs for TKO's Brandwire. Randy is passionate about social media, leadership development, and flower gardening. He is a beer geek and, on weekends, he fronts the rock band, Under The Radar. He is the proud father of one educator, one principal, has four amazing grandchildren, and a public speaker wife who puts up with him. His twitter handle is: @randyclarktko, Facebook: Randy Clarktko, Google+: Randy Clark on G+