Editor’s note: While editing this post from Mr. Clark, I searched for a hyperlink to “The Fine Filter – A Fine Way to Write.” I didn’t find one because there is no such thing, and this post is completely illogical. You can be certain the writer’s tongue was held to his cheek throughout the entire post. Enjoy —jh
Content marketing is not going away, but it IS changing. Modern society continues to demand all things shorter and faster — along with more convenience in everything from food preparation to social media. I believe The Fine Filter – A Fine Way to Write will impact blogging, similar to how Twitter’s Vine is changing video presentation. Let’s face it — it’s now common to browse blogs and not really read them. Most of us look for the key points or takeaways in a blog; few actually read the entire piece. Presentation and typography have become more and more critical — whether it’s using bold bullet points or short subheads — the idea is to make it easy for the reader to quickly grasp the key content.
The Fine Filter Takes Blogging to a New Level
A mentor once told me common sense wasn’t common, it was genius. Sometimes something is so simple and obvious we don’t see it — such as what The Fine Filter does for our writing. When we read — what do we really take in? Do we read every conjunction? Do we sub-vocalize every adjective and adverb? And how about punctuation — do we even pay attention to punctuation when we read? I don’t think so, and neither does The Fine Filter.
How Does it Work?
It’s so simple. The Fine Filter cuts out everything except nouns, pronouns, adjectives and verbs. I mean, that’s all we need anyway, right? Who needs all those pesky exclamation points, commas, and semicolons anyway? All you have to do is put any blog post through The Fine Filter, and voila! Nouns, pronouns, adjectives and verbs are all that remains.
An example using the paragraph above:
“Its simple Fine Filter cuts everything nouns pronouns adjectives verbs I all we need Who needs pesky exclamation points commas semicolons you do blog Fine Filter voila nouns pronouns adjectives verbs all remains”
— SO much better and more readable, isn’t it?! Well ok, it looks like there are some sentence case issues, but The Fine Filter – A Fine Way to Write is still in beta.
Do you want to take your blog to the next level of readability? Are you ready to follow the trend of simplicity, and make your writing in touch with today’s world? If you’re ready to take the next step — that’s Fine.
Comments on this post are appreciated, however, they will be limited to nouns, pronouns, adjectives and verbs only.