This is what vehicle graphics are supposed to look like; it’s what they’re supposed to do. It works because it’s simple, elegant, and effective. Too often we see cluttered car wraps, decals that are difficult to read, or partial wraps missing pertinent information—not sharing what’s important. That’s not the case with B-Squared.
Why This Wrap Works
The B-Squared team wasn’t confused about what they wanted to say. They didn’t mistake vehicle graphics for identification; they knew it was advertising, and they knew what they wanted to advertise.
Catering– You can’t miss it on the vehicle. It’s a highly readable font, style, and correctly placed. The design doesn’t attempt to share ten calls to action; it’s uncluttered. It would’ve been easy to put too much on the vehicle—open mic night, sporting events, the wine club, and video games…and it would’ve been lost in the confusion created by attempting to share too much information.
Contact–The phone number and web address are clear enough to jot down at a stop light. The numbers are hard to miss and isn’t that the point?
Consistency– Anyone familiar with B-Squared will recognize the colors, fonts, and copy. If you know the establishment you immediately recognize the vehicle as theirs. And once you’ve seen it—you’ll remember it.
Who Is B-Squared?
B Squared Bar & Grill has been in business less than two years; they’ve come a long way, and they’ve done it the old fashioned way—great food, friendly staff, and superior entertainment all combining to create a one of a kind ambiance. If you want to feel at home when you’re out, B-Squared is your place.
“Our first rate food, premium bar and sensational local atmosphere makes us a must go to destination! Come join the fun! B Squared … Be There!”
Located at 1430 N. Green St. (St Rd 267 just north of I-74), B2 is open seven days a week with a full bar and menu full of tasty comfort foods and more.
If you’d like to learn how to turn your organizations vehicles into lead generating advertising source machines contact us—don’t B a square.
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