If your organization has a fleet of vehicles, placing graphics on your fleet is one of the most cost effective forms of advertising. The Cost of not Wrapping Your Fleet. Whether your fleet is ten or 10,000 vehicles. Whether it’s 53-foot tractor-trailers, or a fleet of smart cars, fleet graphics is an investment, not a cost. No, it’s not free, and it can be expensive, but there is a return on the investment and isn’t that what’s important? So, how much do fleet graphics cost?
What’s the Cost?
A set of variables controls fleet graphics cost. Some of these are at the discretion of the customer while others are the type of work.
We’ve recently completed installations for less than $1,000 and more than $4,000. That’s a big range, but so much depends on options, conditions, and the types of vehicles. If you’d like a more accurate number for your organization, we’d be happy to help you calculate the cost. Contact us for a quote. Here are five of the top variables that affect fleet graphics cost.
5 Fleet Graphics Cost Variables
Size of the Vehicle
A van will most likely cost less to wrap than a tractor-trailer.
Type of Graphics
There are many options for fleet graphics. They include:
- Full wrap – Which simply means wrapping the entire vehicle. This can also include window film and wrapping the roof of the vehicle. The larger the wrap area, the more it will cost.
- Partial Wrap – Wrapping portions of the vehicle, not the entire car, truck, or trailer. This can be a great option when the vehicle has been ordered in a color that works with the graphic. For example, placing a dark logo on a white vehicle can eliminate the need for a full wrap.
- Decals – Plotter cut decals can be strategically placed to create a full wrap appearance when, once again, the vehicle is the appropriate color.
Number of Vehicles
Some cost savings might be realized by the number of vehicles being wrapped. Savings in material cost, design, and fabrication set up can be passed on to the consumer.
Printable adhesive vinyl isn’t a place to cut expenses. There are hundreds of materials available at all levels of quality, and for specific applications. However, in most cases, it would be overkill to use a five- year warrantied material on an installation that will be removed and replaced in six months.
Once again this isn’t a place to cut expenses. The best installers are certified and may cost more. How to Find the Best Vehicle Graphics Installers. However, money can be saved by coordinating installation. If the vehicles are to be de-identified (old graphics removed) and wrapped at your place of business prepare ahead of time for the installation team. The more a team has to wait for vehicles to arrive or clear a place to work the more costly it can be.
Good design that adheres to vehicle graphics best practices is critical to the success of the wrap. Poor design defeats the purpose of the wrap. Hire a vehicle graphic professional to design your vehicle graphics—you’ll be glad you did. Who Should Design Your Vehicle Wrap?
So, How Much Does it Cost?
The answer is it depends. It depends on size, number, and type of graphics—wraps or decals. Labor, design, and materials all factor into the cost as well. Maybe the better question is how much does it cost to do it right. The Lowest Bid Mistake.
“TKO Graphix is a national fleet and vehicle graphics company helping customers since 1985. We provide full-service graphic design, digital printing, screen printing, graphics installation, and removal of large format graphics.” — About TKO Graphix
Would you like to know what vehicle graphics cost for your fleet? Contact Us for a free etsimate.