If you’re driving west on US 40 (Main St.) in Plainfield, IN a few hundred feet west of St. Rd. 267 and look to your right you’ll see what seems to be a garaged fire truck at the Firehouse Sub Shop. It’s not. It’s a decal; more on the decal later.
Firehouse Subs: Great Food and Great Good
Firehouse subs does a lot of good in communities all across America through their Firehouse Subs Public Safety Foundation, “The Firehouse Subs Public Safety Foundation is dedicated to improving the life-saving capabilities of first responders and public safety organizations in communities served by Firehouse Subs by providing funding, resources and support.”
The Foundation allocates funding in five distinct areas:
- Life-Saving Equipment
- Prevention Education
- Scholarships and Continued Education
- Support for Members of the Military
- Disaster Preparedness and Disaster Relief
It’s More than a Decal
The life-size fire truck decal represents more than an advertising display—it stands for one of the underlying principles of the organization, which is to serve those who serve. Firehouse Subs has given much-needed equipment to fire stations all across the nation. It’s no surprise co-founders; Chris Sorensen & Robin Sorensen share a fire and police background.
How was it Done?
Josh Humble completed a photo shoot with the Plainfield Fire Territory. Josh took multiple photographs and edited the images to create a realistic view of a fire engine as seen through a glass garage door. The image was sent to the TKO digital print department, printed on an HP Turbo Printer and installed by one of our certified installation crews. It’s so realistic you can almost hear the siren and smell the smoke in the air.
What’s Your Message?
The Firehouse Subs message is clear; the shop serves great food while serving the community. There are multiple signs and window decals advertising the business, but this one decal says so much without saying a word.
What image speaks to your mission? If you’d like ideas contact us—we’re on top of our game, at the top of the ladder, you could say….we’re on fire.