Here at TKO, we’re passionate about trade shows. We want to share our experience, offer our advice, and build you, the customer, the best trade show booth or event ...

How many trade show staff members will you need at your next show? That’s a good question because it depends on several factors. However, regardless of the size of ...

At a large show, it’s easy to get lost in the crowd and lose opportunities. It’s hard to get prospects to engage. No matter your approach a large percentage ...

You’ve decided to attend a trade show, now what? Too often the plan for attending a show is four parts, 1.) Register 2.) Get a room 3. Arrange travel ...

What shouldn’t you do at a trade show? To begin with, if you don’t want to be there find someone to replace you who does want to be there, ...

Here’s the thing. I attend several trade shows per year, and mostly I find a lack of engagement to a degree that’s alarming. I wrote about my experience at ...

Whether it's a trade show booth, vehicle graphic,  yard sign good design is versatile. Sound graphic design is constructed of elements that can be effective in multiple applications. For ...

Trade show social media is a great way to attract people to your booth. Unfortunately, most trade show vendors don’t use or at best underutilize social networks to share ...

Have you walked trade shows? What’s attracted you to a booth? Was it the booths appearance, the product, the staff, or all of the above? Have you ever entered ...

Fun at a trade show booth? Is that a thing? Anyone who has worked a trade show knows its long hours on your feet, bad food, and saying the ...